5. Now the participant can use these “dealer dollars” toward the purchase of a new automobile at your dealership. The prospect will feel more inclined to make the purchase now with this promotion and they are less likely to go to a competitor since their winning dealer dollars that can only be used at your dealership!
This auto dealership promotion can be held as often as you like and is a surefire way to boost sales!
How much more fun does this auto sales promotion sound than simply advertising a dollar figure cash rebate just like every other competitor? The secret to smart automotive marketing is to do something out of the ordinary that generates buzz and gets people talking. The word of mouth advertising generated by shoppers when they leave you dealership and tell their friends, family, and coworkers about the thrill of grabbing at cash in the Money Machine is invaluable exposure.
Sounds great, but how much cash will we be giving away with this auto sales promotion?
Excellent question. The goal of a car sales promotion is to make an outstanding profit, not to give away all your profits in incentives. The goal of the Money Machine is to generate excitement around your auto dealership promotion because of the chance to step in and grab at the bucks. Because you get to customize the panels on the wheel of chance, you get to choose the odds that someone will step into the booth.
Further, because you get to choose the denominations of your customized dealer dollars, you can decide roughly how much each person has a chance at grabbing. You can also customize the amount of time a participant stays in the Money Machine. Participants can usually grab about 20 to 35 bills on average. You can choose all one dollar bills or you can mix 5’s, 10’s, 20’s, $100’s or even a 500 bill – whatever you feel will generate the most hype for your car sales promotion. The bottom line is that you can give away as little or as much as you would like in your auto sales promotions.
We are eager to work with you and exchange ideas about your upcoming car dealer promotions. Let us e-mail or fax you a sample non-binding proposal detailing some of our automotive marketing dealership packages and the benefits and savings we can extend to you by working with us! It's easy; just call us for more information Toll Free 800-743-6317 or visit our website at www.MoneyMachineStore.com to view our complete online catalog of cash cubes and inflatable money machines.
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